The latter introduced a new breakfast menu last summer, while also reaffirming its commitment to digital transformation with a new app. Two additional steakhouses – LongHorn Steakhouse and Texas Roadhouse – each climb 3% to meet Cracker Barrel (up 5%) in second place at 82 apiece. It appears the rollout of handheld ordering tablets and new ovens and grills are already paying dividends as evidenced by improvements in order accuracy, food quality, and food menu variety. Outback Steakhouse moves into the top spot after surging 8% to an ACSI score of 83. There’s a new leader in the full-service restaurant industry. ‘Steaking’ its claim: Outback Steakhouse secures top spot among full-service restaurants Sooner rather than later, the industry is going to feel the pinch, and price competition and value will matter.” “This good news is tempered, though, by increasing inflationary pressures, which are already slowing traffic. “This year we’re seeing customer satisfaction returning to pre-pandemic levels for full-service dining, while fast food outlets have rebounded to within a point of their 2019 score,” says Forrest Morgeson, Assistant Professor of Marketing at Michigan State University and Director of Research Emeritus at the ACSI. Meanwhile, the fast food industry climbs 3% to 78. With this improvement, the industry moves back into first place in the Index, sharing the top with athletic shoes and soft drinks. JANN ARBOR, Mich.–(BUSINESS WIRE)–If satisfaction is any indication, customers are hungrier for restaurants than they have been in years.Īccording to the American Customer Satisfaction Index (ACSI) Restaurant Study 2022-2023, customer satisfaction with full-service restaurants is up 1% to a score of 81 (on a scale of 0 to 100). Jimmy John’s and Outback Steakhouse are closing the gap, ACSI data show
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |